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Stained Wines is here to disrupt the beverage industry!

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Nozipho Hlophe, aged 24 and  Kamogelo Lesabe, aged 25 are the  co-founders for VertCo, which is a premium beverage company that owns Stained Wines. They operate in the beverage industry, with their current covering being in the wine sector. They offer premium boutique wines of Western Cape origin, forming partnerships in regions with the richest harvest, ripe for their customers best satisfaction. They also operate in the Youth Empowerment space, with both founders having a strong background in leadership and growth management. This is how the movement of #Wineversations came about: housing captains of industries and unique trailblazers, strangers to each other at each seating, to foster a culture of network expansion, viable collaboration, but most importantly peer knowledge sharing. VertCo has been in operation for 6 months on-book. We asked Kamogelo a couple of questions on their services, challenges and advice to other young entrepreneurs:

 

Nozipho Hlophe, Co-founder and Creative Director of VertCo

Kamogelo Lesabe, Co-Founder & Managing Director of VertCo

   

 

    1. Why is VertCo necessary?

We are at a prime time in our country and continent at large where we have a vacuum of youth participation in the economy and other spheres; the conversational and action-driven platforms we provide seeks to address the opportunities we can leverage off of through joint participation. Then secondly, the market, both domestic and international, is rife for products which are authentic and represent them across the spectrum. In a world where fabricated image is seen as perfectionism, we are redefining the notion by embodying a heightened sense of excellence through authenticity: which is a brand that can never be cloned.

 

     2. What’s been your biggest challenge as a business owner?

Funding for the start-up stage.

 

     3.  What advice would you give to upcoming entrepreneurs?

Start, then progress through trial & error. Secondly, be your biggest cheerleader: In the beginning it will be difficult and you may not get what you expect. But if you stick it out a little bit longer with an increasing passion and dedication, even the gated environments will issue invitations for your presence.

 

      4.  Is there any resource you’ve tapped into, that’s helped you as an entrepreneur?  

Following from our biggest challenge, the biggest (most difficult and most rewarding) resource we tapped into was Bootstrapping. Once we had exhausted all avenues of sourcing these, we rolled and stretched all we could to self-finance the vision, and from then onwards we have never rested to ensure that the fire burning inside of us seeps through and illuminates every client we provide our service & products to.

 

     5. If you would request one thing for your business right now? What would it be?

Brand awareness.

 

     6. Where can people find you? 

Email: info@stainedwines.co.za

Twitter: @WinesStained

Instagram: @stainedwines

Facebook: Stained Wines

 

     7. You mentioned Wineversations earlier on, when is the next event and how can people attend? 

The next Wineversations is taking place on the 26th of July,2019. Those that are interested that follow us on social media can indicate their interest to attend, and a postcard invitation may well be on their way for attendance!

 

 

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